May 6, 2025
Vista Land marked a new chapter in its landmark expansion in Mindanao with the official groundbreaking of Altafina Residences in General Santos City, the condominium property within Altafina, A Prime Vista Estates Development. The ceremony signals the commitment of the national real estate market leader to redefining the Tuna Capital of the Philippines into a premier lifestyle and investment destination in Southern Philippines.
In a milestone event, Altafina Residences broke ground, led by Officer-in-charge for SOCCSKSARGEN Fritzie Joy Marcelino, demonstrating the commitment of Vista Estates to creating superior offerings in General Santos City.
Held at the future site of the high-rise development, the groundbreaking rites gathered Vista Land executives, employees, business partners, and distinguished guests in celebration of progress and innovation. Fritzie Joy Marcelino, Officer-in-charge of Vista Land for SOCCSKSARGEN, highlighted the transformative significance of Altafina Residences, stating, “This is not only the turning of soil—it is the turning of a page in the grand chapter of modern living in this dynamic city.”
Joining the program was Elsie Grace Guevarra, President of the Philippine Association of Real Estate Boards, Inc. (PAREB)-General Santos City, who inspired attendees with a message of promise and potential, saying, “What is being built here is more than a structure—it is a future worth striving for.” The event concluded with a ceremonial wine toast, the unveiling of key milestones, and an exclusive preview of upcoming sales promotions.
Altafina’s initial offering, Altafina Residences, features vertical abodes for families, professionals, or those who prefer to live near places of work.
Situated at the lower part of Region Xll, commonly known as SOCCSKSARGEN, South Cotabato shares it region with Cotabato, Sultan Kudarat, Sarangani, and General Santos. The region is often referred to as Mindanao’s catch basin due to the presence of one of the country’s largest river systems the Rio Grande. The river serves as bountiful source for fishing and aquatic resource industry.
At the opposite end of South Cotabato lies General Santos City, the region’s hub for commerce and industry. Blessed with a robust agro-industry, abundant mineral resources, and tourism contributing as key economic activity, the city thrives economically.
Vista Land is constructing a micro city inspired by the sun-soaked outlook and inclination of America’s Finest City, San Diego, California.
Vista Land’s collection of master planned developments called Vista Estates, is building a vertical community within a township in South Cotabato, designed to capitalize on progressive dynamism while still paying respect to history and tradition.
Altafina Residences is the multi-tower condominium component of the larger Altafina, a Vista Land master planned development that sets the benchmark for modern living in General Santos City. Its name—drawn from the Spanish words’ alta,’ denoting height, and ‘fina,’ meaning fine—reflects the core ideals of high living, refined design, and aspirational living.
Altafina features a selection of residential possibilities, office spaces, soothing open parks, landscaped walkways and avenues, and commercial centers.
Inspired by San Diego, California, the sun-soaked twin of General Santos City across the Pacific, Altafina blends contemporary convenience and coastal charm in its smart home-ready one- and two-bedroom units. Each seven- to twelve-storey tower will be designed to meet the needs of young professionals, starting families, and discerning investors.
Beyond residential comfort, Altafina promises a fully integrated lifestyle. The estate will feature commercial districts, office spaces, expansive parks, and leisure hubs, creating a holistic environment that reflects the economic and cultural vitality of General Santos City. Vista Land will continue to deliver residential developments that blend global design inspiration with local identity—creating not just homes but immersive environments that look to the future and beyond.
PAREB president for General Santos City, Elsie Grace Guevarra, shares her inspirational message to attendees of the groundbreaking event.
Vista Land is the leading integrated property developer and the largest homebuilder in the country today. As the holding company of the residential ventures of Vista Group, it primarily develops horizontal communities, master-planned developments, and the construction of vertical residences in the Philippines’ key growth areas.
Filipinos deserve the best—this driving belief has been integral to Vista Land and its day-to-day operations and is the secret to its success. Creating better, expansive, and global-oriented offerings and experiences for its residents and delivering excellent long-term investment growth for its stakeholders has always been the impetus behind the conglomerate’s continuous evolution.
To learn more about Vista Land and its developments nationwide, visit www.vistaland.com.ph. Stay updated with news and offering at [email protected].